26 / Case Study
FMCG · Snacks
Year · 2026
Aadhik
Makhana, corn flakes, moringa — one shelf language.

01Brief
ClientAadhik
Year2026
CategoryFMCG · Snacks
Services
- — Packaging
- — Range Architecture
- — Pouch System
A colour-coded stand-up pouch range for Aadhik — makhana, corn flakes and moringa powder unified by one badge, one curve and one claim strip.
Aadhik needed a health-food range that reads as one family across very different products.
We fixed a white arc, a badge lock-up and an ingredient bowl image, then used a single flat colour per SKU so shoppers navigate by hue.
The claim icon strip sits in the same place on every pack, so line extensions need no new design work.
02Outcomes
3+
SKUs in range
Colour-coded
Navigation
200g pouch
Format
03Image set
04Motion
Shelf Story · Reel 03
Social Content
Every pack we build ships with motion assets for launch — reels, unboxings and shelf stories cut for social, marketplace listings and trade presentations.
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